Thursday, April 29, 2010

Rainforest Foundation US Announces Partnership with J. Sabatelli Brazil Cosmetics

Apr 28, 2010
Source: PR Log (Press Release)

he Rainforest Foundation has its roots in Brazil, where it has worked with local partners to protect indigenous lands and forest resources for the past 21 years.

Founded by Sting and Trudie Styler after a trip to the Amazon in 1989, the Rainforest Foundation has a celebrated history as one of the first international organizations to support indigenous and traditional peoples of the world's rainforests in their efforts to protect their environment and fulfill their rights to land, life and livelihood.

Sharing the Rainforest Foundation’s passion for protecting rainforests is their new partner J. Sabatelli. Over the next year, J. Sabatelli will support the Rainforest Foundation’s work by donating $5 for each of their skin care products sold.

Juliana Sabatelli, founder of J. Sabatelli Brazil Cosmetics, grew up in Brazil and has personally seen the impact of deforestation. As a result, she feels a strong obligation towards the land and people of the Amazonian rainforests.

As an aesthetician and make-up artist who has worked in Beverly Hills, Sabatelli wanted to combine her vision for a greener, more sustainable world with her dedication to creating products for healthy, younger-looking skin. J. Sabatelli Brazil anti-aging skin care products contain USDA-certified organic ingredients and seven signature Brazilian oils and extracts. The product line has earned the Ecocert certificate and the Forest Stewardship Council's “Green Seal”
certification for sustainable harvesting, the highest social and environmental standards on the market.

“The indigenous people of the Brazilian Amazon have been using these oils and butters for centuries to treat their skin problems naturally. We are the first to combine the best of the old world and new world,” says Sabatelli.

The J. Sabatelli Brazil Cosmetics line is the first anti-aging skin care line infused with seven oils and extracts found in the Brazilian rainforest: Brazil nut, Açaí, Cupuaçu, Maracujá, Buriti, Andiroba and Pracaxi. All the oils and extracts are sustainably wild-crafted; thereby reducing the impact on the rainforests, generating additional sources of income and protecting the land of indigenous Amazonian people.

"We are excited to partner with J. Sabatelli Brazil Cosmetics and we hope that their commitment to the sustainable use of rainforest natural resources will be an inspiration within the cosmetics industry and an example of how businesses can be done differently," said Suzanne Pelletier, Rainforest Foundation US Executive Director.

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